E-commerce is
the trend that most companies are going toward now a days. You are to select
one business that does not already employ e-commerce and develop an Internet
strategy for it. Most of the big corporations already use the Internet for
business so you may have to think of something on a smaller scale, for example
a local bike store by your house. Use the Internet and the library to research
and analyze markets and competitors.
After
selecting a business, you will need to answer the following questions: What
Internet business model would be appropriate for the company to follow in
creating a Web site and why? In what ways can the company benefit from a Web
site? What functions should it perform for the company (i.e., marketing, sales,
customer support, internal communications, etc.)? In what other ways might the
company use the Internet for its own benefit? Prepare functional specifications
for the company's use of the Web and the Internet. Include links to and from
other sites in your design. Prepare a list of technological specifications for
implementation (i.e., what hardware and software are necessary to support your
design)?
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